Built by pool operators. Run for pool owners.

The Pool Industry’s Insider Brokerage.

We’re the only brokerage founded and run by owners who built, scaled, and sold their own pool service company. When it’s time to buy or sell, you want people who’ve actually done it - discreetly, and for top dollar.

Sell confidentially

Exit without your staff, customers, or competitors ever knowing.

Buy off-market

Access vetted pool businesses and routes before they’re ever listed.

Prepare for an exit

Raise your valuation before you sell.

Prefer to talk? Call or text

843-680-7800

Who we are

We’ve Sat On Your Side Of The Table.

Bluewater Brokerage wasn’t started by financiers who discovered the pool industry. Bill and Sharon Burch purchased and built a pool service company from the operator’s seat, grew revenue 50% and doubled net profit in 18 months, then sold it on their own terms. When they went looking for a broker who actually understood the business, they couldn’t find one. So they became it.

30+ Years
Over 30 years business creation, acquisition, operation, and sale of businesses experience. Unmatched entrepreneurial experience in the brokerage industry.
Blue Water Brokerage Pool Route Sales

A Fair, Well-Informed Deal - On Both Sides Of The Table

Most owners get one shot at selling the business they spent a career building, and most buyers are trusting a broker who’s experience of completing an entire business cycle is limited or non-existent. never run a route. We are different. We’ve lived the entrepreneur’s business lifecycle ourselves well over a dozen times. We’ve used different brokerages. Now we exist to help you get the best results whether you are buying or selling. We’ve been in the buyer’s chair, the seller’s chair, the startup entrepreneurs chair, and more.

Everything A Pool Company Owner Needs To Buy Or Sell.

Whether you’re ready to sell, hunting for the right acquisition, or a year out and want to walk away with more, there’s a service built for exactly where you are.

Sell Your Business

A confidential, well-run exit that protects your team, your customers, and your price.

Buy a Business or Route

Private access to pre-vetted pool businesses before they hit the open market.

Business Valuation

A real number based on your financials and today’s market, free and confidential.

Pre-Sale Consulting

Raise your value 12–18 months out so you sell for more when the time comes.

Financial Clean-Up

We reframe your books the way a buyer’s accountant reads them, our home turf.

Buyer Matching & Vetting

Both sides qualified before an introduction is ever made.

From the first call to the final wire, we stay at the table

We don’t hand you off to a junior or disappear after the listing goes up. The people you talk to on day one are the people negotiating your deal at closing.
We raise your number before we name it

Insider financial expertise turns messy books into a defensible, premium valuation.

We protect what you built

Your staff, your customers, and your reputation stay intact through the whole process.

Why Choose us

Why Owners Choose Bluewater Brokerage

Operator-Founded

We've purchased the business, planned and ran the routes, made the payroll, managed the fleet of trucks, stored thousands of gallons and thousands of pounds of chemicals, and delivered the services and products our customers expected. We understand the industry.

pool business operator
We Raise Your Number

We know exactly how buyers read your books, and how to make them worth more. Keeping these records organized and clean are very important to the process.

Pool route sale data chart
Vetted On Both Sides

Every buyer and seller is thoroughly qualified before an introduction is organized. We need to know that the buyer has the funds and the sellers information is a good for what we are looking for in a deal.

START THE PROCESS

Get a free, confidential valuation

Buying, selling, or just curious what your business is worth — the first call is free and completely confidential.

Tell us a little about your business. We’ll come back with a real number and a straight answer — no obligation, no one else the wiser.
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